Our Story

We turn Time into Art

We are HUMISM, an independent design studio based in Singapore. Inspired by the watch as an artistic medium, we seek to create beauty out of time’s movement.

Our Kinetic Art watches are the culmination of a year of designing, prototyping, and testing. Launching in 2018 on Kickstarter, we smashed through our funding goal in 30 minutes, was chosen as an Editor’s Pick, and ended at 13 times our goal.

Since then, our watches have continually wowed reviewers and customers alike. Yanko Design praises our watches as “aesthetic, alluring and amazing.” Yahoo! calls them “fashionable and unique.” MSN gushes that they are “mesmerizing works of art.”

Humism is a design studio with a social heart: 5% of our sales go to charity.

Our watches are now proudly worn by customers in more than 60 countries worldwide. We continue to work on new designs and series, and can’t wait to reveal them to you.